MORFAE

the shape of things: architecture, design, interior, art, style

06.03 2012

An impressive wave-like plywood armature is suspended from the existing framework. The intervention keeps its own dynamic personality while being reverential to its container.

Indigo Deli by Sameep Padora & Associates
Indigo Deli by Sameep Padora & Associates
Indigo Deli by Sameep Padora & Associates
Indigo Deli by Sameep Padora & Associates
Indigo Deli by Sameep Padora & Associates
Indigo Deli by Sameep Padora & Associates
Indigo Deli by Sameep Padora & Associates
Indigo Deli by Sameep Padora & Associates
Indigo Deli by Sameep Padora & Associates in Lower Parel, Mumbai, India.
CLICK IMAGES TO ENLARGE

‘The design of the Indigo Delicatessen at Palladium was conceptualized to subvert the trappings of its mall context and the repetitive manifestation of most branded retail architecture.
The design is an insert into the space, on one hand reverential to its container and on the other completely obliterating its rigid geometries. It is quasi-dome, quasi-surface, rejecting the formal structure of either as a pure hybrid that networks the structural abilities of both.
The warmth and textured roughness of the plywood armature is set up against the slickness from copper details that is built in to the retail sections.
The idea is thus to monologue the design intervention as a background for the variance of the multitude products.
The construction process was a design-build effort using digital parametric tools for design process, documentation and eventually CNC routing and assemblage. The assemblage is hung off the RCC slab with regularly spaced threaded Mild steel rods fixed onto a double thick vertical plywood panel that allows for leveling the entire armature through the length of the space.’

Text by Sameep Padora & Associates
ARCHITECT: Sameep Padora & Associates, Mumbai, India. DESIGN TEAM: Sameep Padora, Pankaj Mhatre, Shreya Poddar, Vinay Mathias. LOCATION: Palladium Mall, Lower Parel, Mumbai, India. DESCRIPTION: Interior / Leisure . STATUS: completed. AREA: AREA: 4500 sq.f. DATE: 2010. No part of this web site may be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission of Morfae and the copyright owner.
morfae
MORFAE: the shape of things | Copyright MMXI MORFAE. All Rights Reserved. Follow us: FACEBOOK | TWITTER | GOOGLE+ | PINTEREST | RSS